Privacy Policy

This Privacy Policy applies to the services of Luna & Briar London (“we”, “us”, or “our”). We are committed to protecting your privacy and ensuring that any personal information you provide to us is handled in a secure, careful, and confidential manner.

By using our website and services, you agree to the practices described in this Privacy Policy.

1. Personal Data We Collect

When you place an order, create an account, or interact with our website, we may collect the following personal data:

  • Full name

  • Billing and shipping address

  • Email address

  • Telephone number

  • Payment and transaction details (processed securely via third-party providers)

  • IP address and device/browser information

  • Order history and customer service communications

  • Website activity and interaction data

We only collect personal data that is necessary for the proper functioning of our services.

2. Purpose of Data Processing

Your personal data is processed for the following purposes:

  • To process, confirm, and deliver your orders

  • To provide customer support and respond to inquiries

  • To communicate order updates, service messages, and relevant information

  • To improve our website, products, and overall customer experience

  • To prevent fraud, misuse, or unauthorized access

  • To comply with legal and regulatory obligations

Your data will never be used for purposes incompatible with those listed above.

3. Sharing Data with Third Parties

Luna & Briar London only shares personal data with third parties when this is strictly necessary to deliver our services. These may include:

  • Payment service providers

  • Shipping and logistics partners

  • IT, hosting, and website service providers

  • Marketing or analytics tools (in anonymized or aggregated form where possible)

All third parties are contractually required to protect your data and process it in accordance with applicable data protection laws. We do not sell your personal data to third parties.

4. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by applicable laws and regulations. Once data is no longer needed, it is securely deleted or anonymized.

5. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to:

  • Ensure proper website functionality

  • Analyze website traffic and user behavior

  • Improve performance and user experience

  • Support marketing and advertising efforts

You can manage or disable cookies at any time through your browser settings. Please note that disabling cookies may affect certain website features.

6. Your Rights

You have the right to:

  • Access the personal data we hold about you

  • Request correction of inaccurate or incomplete data

  • Request deletion of your personal data

  • Object to or restrict certain types of data processing

  • Request data portability where legally applicable

To exercise any of these rights, please contact us using the details below. We aim to respond to all requests within a reasonable timeframe and in accordance with applicable data protection laws.

7. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal data, please contact us:

Company Name: Luna & Briar London
Email: info@lunabriar.com

Customer Support Hours:
Mon–Fri: 09:00 AM – 06:00 PM
Sat–Sun: 10:00 AM – 05:00 PM